Linktree pricing in 2026: what Linktree costs, Beacons pricing compared, and the fee that never touches affiliate income
Linktree paid plans run at roughly $8, $15 and $35 a month, with 9% seller fees on the middle tiers and 0% on Premium. The part almost nobody explains is which of your income that percentage can actually reach.
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Estimated and illustrative, not a guarantee. Real earnings depend on your audience and what fans buy.
Linktree paid plans run at roughly $8, $15 and $35 a month for Starter, Pro and Premium, read from Linktree own pricing page on 23 August 2026. Starter and Pro carry 9% seller fees, Premium drops that to 0%, and the Linktree affiliate shop that lets you keep 100% is listed under Premium only. Linktree also notes that pricing varies by region and displays local currency, and annual billing lowers the effective monthly figure. The number that decides whether any of this matters to you is not on the pricing page: a seller fee applies only to products you sell yourself, so if your income is affiliate commission, none of these percentages ever touch it.
That last point is worth slowing down on, because it is the single most expensive misunderstanding in this category and it sends creators to a $35 plan to escape a charge that was never being applied to their money.
What each Linktree plan costs and what the money buys
These figures were read from the live pricing page on 23 August 2026. Anything you see quoting Linktree in a $9 to $24 band is working from an older price card, which is common enough in comparison articles that it is worth checking the date on anything you read here, including this.
| Plan | Roughly per month | Seller fee | What the tier adds |
|---|---|---|---|
| Free | $0 | Not stated on the pricing page | Unlimited basic links, and the ability to sell products and take brand offers |
| Starter | About $8 | 9% | A personalized Linktree, basic analytics, selling digital products |
| Pro | About $15 | 9% | Removes Linktree branding, enhanced themes, fonts and layouts, advanced analytics, mailing list integrations |
| Premium | About $35 | 0% | The Linktree affiliate shop with keep 100%, dynamic links and smart routing, data export, social scheduling, unlimited Instagram auto-replies |
| Agency and Enterprise | Custom | Not published | Team seats, SSO, dedicated support |
Two things in that table get almost no attention elsewhere. The first is that the affiliate shop sits at the top of the ladder. If the reason you keep a link page at all is that you recommend products for a living, Linktree native version of that feature costs more than four times its entry plan. The second is that the free tier fee is simply not stated on the pricing page, so any specific percentage you see quoted for it should be treated as unverified rather than repeated.
Does Linktree take a percentage of sales?
Yes, on products you sell through it, and the rate depends on your plan: 9% on Starter and Pro, 0% on Premium. It does not take a percentage of affiliate commission, and that is a genuinely different kind of money. When someone taps an affiliate link on your page, they leave for the merchant site and buy there. The merchant or the affiliate network then pays you. None of that transaction passes through Linktree, so there is nothing for Linktree to take a cut of, on any plan including the free one.
The practical consequence is that the fee column, which is the column every comparison article ranks these tools by, describes your income only if you sell your own courses, presets, templates or coaching. For a creator whose earnings are affiliate commission, the honest comparison is on themes, analytics, custom domains and page speed, and the fee row can be ignored entirely. We worked through the arithmetic on this in more detail in whether link in bio tools take a cut of your sales.
How much does Beacons cost, and how does Beacons pricing compare?
Beacons ran a free tier plus paid plans at roughly $10, $30 and $90 a month when we last verified it on 10 August 2026, with 9% store fees on the free plan and on Creator Pro, dropping to 0% on Store Pro and above. We could not re-check those figures today because the Beacons pricing page blocks automated requests, so treat that line as the oldest data here and confirm it on the page before you decide anything on it.
Stan Store is the other name that comes up constantly and it prices differently on purpose. It has no free plan and starts at $29 a month for Creator, quoted at $25 on annual billing, with $99 a month for Pro. Stan charges no platform transaction fee on either plan, so your only per sale cost is the payment processor, around 2.9% plus $0.30 on Stripe. Pro adds email broadcasts, automations, discount codes, upsells, order bumps and affiliate management. The absence of a free tier is the real filter: Stan assumes you are already selling something.
| Tool | Free plan | Entry paid plan | Platform fee on your own sales | Best for |
|---|---|---|---|---|
| Linktree | Yes | About $8 | 9%, or 0% on Premium at about $35 | Speed and audience recognition |
| Beacons | Yes | About $10 | 9%, 0% on higher store plans | Several creator tools in one dashboard |
| Stan Store | No | $29 | None, processor fees only | Selling your own digital products |
| Carrd | Yes, limited | About $19 a year | Not a storefront | Design control on a small budget |
Is Linktree Pro worth it?
It depends entirely on which of two problems you have. Pro at about $15 buys you the removal of Linktree branding, better themes and fonts, advanced analytics and mailing list integrations. It does not change your seller fee, which stays at 9%, the same as Starter. So if you are on Pro hoping to reduce what you pay per sale, you are paying more for no fee improvement at all, and the only tier that changes that number is Premium.
Run the breakeven before upgrading. Moving from a 9% tier to the 0% tier costs roughly $20 more per month, so it pays for itself once you are selling around $222 a month of your own products through the page. Below that you are paying a subscription to avoid a smaller fee. Above it, and especially well above it, the top tier is straightforwardly cheaper. If you sell nothing through the page and simply host affiliate links, no tier in this ladder saves you money on fees, because you were not being charged any.
Is Linktree free?
There is a genuine free plan with unlimited basic links, and for a lot of creators it is sufficient indefinitely. What you give up is customization and depth: brand colours, fonts, custom domains and the removal of Linktree branding are paid, and analytics on the lower tiers stop at views and clicks. That analytics ceiling is the most common reason people outgrow it. Click counts tell you which link was tapped, not which recommendation earned, and no plan on the ladder fixes that, because the page cannot see what happened after the visitor left.
What none of these plans buy you
Every tool in the table above builds and hosts a page. None of them sources affiliate programs, negotiates rates, tracks commission across merchants or pays you. If the problem you are trying to solve is that your recommendations are not earning enough, the plan tier is the wrong variable, because the money is decided one layer down by which programs you are in and whether they pay once or keep paying while a customer stays subscribed. Only around 27% of affiliate campaigns of any kind pay on renewals, and software programs are heavily overrepresented in that minority, which is why the same audience can be worth several times more depending on what you point them at. That is the ground covered in recurring affiliate programs.
Brand deals sit in the same blind spot. A media kit feature helps you pitch, but no link page finds the sponsor, agrees the rate or handles the contract, so that work stays yours whether you approach brands directly or go through a marketplace where brands and creators are matched up. Neither of those is a criticism of the tools. It is a reminder that a page builder is a page builder, and the reason your bio link does or does not make money is almost never the builder.
Which one should you actually pay for
If you sell your own digital products at any real volume, compare Stan Store at $29 with no platform cut against a 0% top tier elsewhere, and let the arithmetic decide. If you sell nothing through the page and earn from affiliate commission, stay on the cheapest tier that gives you the look and the analytics you need, because the fee difference between plans is not reaching your income. If you want full design control and are willing to build it, Carrd at a few dollars a year undercuts everything here. And if the page is fine but the recommendations are not earning, the fix is on the programs side rather than the plan side. The wider set of options is laid out in Linktree alternatives, with the plan tiers side by side in the best link in bio platforms comparison, and the product shape that turns a bio link into income in an affiliate link in bio that carries tracking and disclosure.
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