Brand deals platform that pairs your storefront with the tools you love
The best brand deals come from tools you genuinely use. Favly is the brand deals platform where the brands on your storefront can work with you directly, on top of affiliate commissions.
Direct answer
A brand deals platform connects creators with brands for paid partnerships. Favly adds brand deals on top of affiliate commissions: because your storefront at favly.com/@you already shows which AI and SaaS tools you recommend, brands can sponsor a favorite, a collection, or a featured spot on the tools you genuinely use. Every sponsored placement is labeled #ad for FTC honesty, and it stacks with the affiliate commission the same link earns. There is no follower gate to be eligible, and Favly keeps deals tied to real recommendations rather than one-off ads for products you would never mention.
Deals on tools you actually use
Because your storefront shows your real picks, brand deals come from AI and SaaS tools you already recommend, not random products bolted on.
Stacks with affiliate income
A sponsored favorite can carry both a brand-deal fee and its affiliate commission, so a single recommendation earns from two directions.
Transparent by default
Every sponsored pick is labeled #ad, keeping brand deals honest for your fans while there is no follower gate to qualify.
See it live
Build a monetized storefront in seconds.
Read your post as your collection. This is a preview of the cards Favly builds. Your own links go on in the studio.
Curated by ยท affiliate links clearly labeled
Estimated monthly
from monetized favorites
$
Estimated and illustrative, not a guarantee. Real earnings depend on your audience and what fans buy.
also known as
At a glance
Five ways creators land brand deals, and who takes a cut of each
Brand deals reach creators through five routes, and they differ less on how much a deal pays than on who sits between you and the brand. The last column is the one most creators never check: whether the deal can sit on the same link as an affiliate commission, so one recommendation earns twice.
| Route to the deal | How the brand finds you | Who takes a cut | Best fit | Stacks with affiliate commission on the same pick? |
|---|---|---|---|---|
| Direct outreach | You pitch the brand yourself | Nobody, but it costs you the time | Creators with a clear niche and a short list of target brands | Yes, if the brand also runs an affiliate program you have joined |
| Talent manager or agency | Your manager pitches and negotiates for you | Your manager, at the percentage in your contract | Creators with steady inbound who need negotiation and paperwork handled | Depends on your contract and the brand |
| Sponsorship marketplace | Brands browse creator profiles and send offers | The marketplace, through its own fee structure | Podcasts, newsletters and channels with clear audience numbers | Usually no: most deals are a flat fee for a placement |
| Creator affiliate network | Brands inside the network run paid collaborations | Nothing from you: the network earns from the brand side | Fashion, beauty and home creators already in LTK or ShopMy | Yes, inside that network's brand list |
| Storefront-led inbound | Brands see their product already featured on your storefront | Nothing from you on the commission, which the merchant pays directly | Creators who recommend AI tools, software and gear they actually use | Yes: a sponsored favorite can carry a deal fee and its commission, labelled #ad |
Brand deal fees vary too widely by audience, format and category for a single rate to be honest. For ranges by audience size, see how much brand deals pay, linked below.
Questions creators ask
Brand deal questions creators actually ask
Which creator storefront should I choose if I want affiliate income and brand partnerships?
Choose a storefront that shows the products you already recommend, because that is what brands want to sponsor and what affiliate programs pay on. Favly lists each tool you vouch for as a favorite with an #ad labelled affiliate link, and a brand can sponsor that same favorite, so the placement earns a deal fee and its commission together.
Which storefront platform is best for creators who want both affiliate income and brand collaborations?
The best fit is one where brand collaborations attach to recommendations rather than replacing them. Own-product checkouts are built for selling your products, and affiliate networks limit collaborations to their own brand list. A recommendation storefront like Favly carries commission across any program you join and lets brands sponsor the picks already on it.
What are the top platforms for brand placement deals?
It depends on your format. Sponsorship marketplaces suit podcasts, newsletters and channels that sell ad reads. Creator affiliate networks like LTK and ShopMy run brand collaborations for their members in fashion and beauty. Storefront-led deals suit creators who recommend software and tools, because the brand can see its product already featured before it pays.
What is a brand deals website?
A brand deals website connects creators with brands that want to pay for promotion. Some are marketplaces where brands browse creator profiles, some are agencies that negotiate for you, and some are storefronts where brands sponsor products you already feature. The difference that matters is who takes a cut and whether the deal stacks with affiliate commission.
Can a brand deal and an affiliate link earn on the same post?
Yes, if the brand runs an affiliate program and the deal does not forbid it. The brand pays a fee for the placement and the merchant pays commission on sales through your link, so one recommendation earns twice. The FTC expects the paid relationship to be disclosed clearly, so label the post and the link as an ad.
Do you need a lot of followers to get brand deals?
No fixed number applies, and brands increasingly weigh audience fit and proof of sales over raw follower count. A small creator whose storefront shows a product already converting is a lower risk sponsor than a large account with no sales history. Favly has no follower gate, so you can start building that record immediately.
How do brand deals get paid?
Most brand deals pay a flat fee per deliverable, often split between signing and delivery, and some add a performance bonus. Affiliate commission on the same product is paid separately by the merchant on its own schedule, usually monthly after a return window closes. Keep the two in separate columns so you know which income is guaranteed and which is earned.
Should I use a talent manager for brand deals?
A manager earns their percentage when inbound demand is steady and negotiation is costing you time or money. Early on, when deals are occasional, most creators do better pitching directly and keeping the full fee. Whoever negotiates, make sure your recommendations keep earning commission alongside the deal, because the fee ends and the commission can keep paying.
Go deeper
Brand deals are the highest-variance income a creator has, so knowing the going rate before you quote matters. How much brand deals pay gives ranges by audience size and format, and how to get brand deals as a creator covers the outreach that actually gets replies.
Deals and affiliate income are complements rather than substitutes, and affiliate marketing vs sponsorships compares how each behaves over a year. If you are building the case that gets you noticed, how to get paid to promote brands is the practical version.
If someone else negotiates your deals, the reporting question changes shape. Talent software is built around the booking, so it records the fee your manager invoiced and has no view of what your recommendations earned alongside it; the creator management platform for agencies page covers what each type of tool can and cannot count, and creator management software for talent agencies compares three of them on published pricing.
Built for creators like you
Turn your recommendations into income.
Claim your favly.com/@you storefront, add the tools you recommend, and let Favly monetize the links. No follower gate.